Big news! We’ve just added a fresh addition to the RelationCity toolkit: Our email marketing solution is ready to go.
Technology moves fast, and so do we. Our latest platform expansion brings an easy-to-use email marketing module that seamlessly integrates with your existing workflow, giving you the power to reach your audience more effectively than ever before.
Let’s have a deeper look at it!
Campaign creation made ridiculously easy
Our new interface is super intuitive – we’ve basically streamlined the process so much that you’ll be crafting campaigns faster than you can say “open rates”. No more fumbling through complicated menus or getting lost in a sea of options – we’ve put everything you need right at your fingertips.
We’ve even included three starter templates to help you hit the ground running, whether you’re announcing a sale, sharing company news, reaching out to clients or using emails for something completely different. Our templates are even optimized for both desktop and mobile devices so you don’t have to worry about your campaign looking awkward.
And if you get stuck while creating your content, our AI-assistant is ready to help! It is as close as you get to having a marketing expert and copywriter right in your dashboard – it’s ready to help you with tone of voice, grammar, translations or just general improvements to your campaign. No need to copy/paste text from another tab as it’s all done in the same place.
Personalization that actually feels personal
Generic emails are the worst, right? We’ve all seen them – flat, lifeless and easy to ignore. That’s why our email marketing tool is designed to help you ditch the cookie-cutter approach and deliver one-of-a-kind messages that truly connect.
With our personalization features, you can inject real personality into your communications and make your audience feel seen and valued. Pull in details from your contact lists – first names, favourite products or even birthdays – and effortlessly tailor each email to reflect the recipient’s unique profile. Whether you’re sending a welcome email to a new customer or a special offer to a loyal client, personalization ensures your message feels like it was crafted just for them.
And here’s the best part: Personalization isn’t just thoughtful – it’s powerful. Studies show that emails with personalized subject lines are 26% more likely to be opened, and campaigns that use personalized content can deliver significantly higher engagement and conversion rates. By making your emails more relevant to the recipient, you not only grab their attention but also build trust and loyalty over time.
Plus, personalization doesn’t have to feel robotic or forced. Our email tool makes it easy to strike the perfect balance between automation and human touch. It’s all about creating authentic, meaningful connections in a way that’s scalable for your business – because who has time to write thousands of individual emails? With RelationCity’s intuitive platform, you can make every message feel like a one-on-one conversation.
Great technical flexibility and GDPR-compliance
A great email platform is not only about the functionality and design, but also about what happens under the hood.
We’ve built in the flexibility you need to keep your communication flowing smoothly: Our new email engine lets you choose between GDPR-compliant providers like Scaleway, HeySender and PostMark. You can set up whichever provider best suits your needs, and you can even set up several of our chosen providers so you won’t have to stress about potential service interruptions.
As we take compliance and user trust seriously, we’ve also built in automatic inclusion of a clear, easily accessible “unsubscribe” link in every campaign you send. By adhering to GDPR requirements and other international email marketing standards, we help you build and maintain trust with your target group. This approach not only keeps you on the right side of regulations but also demonstrates to your recipients that you value their preferences and privacy.
Ready to get started?
Our email marketing feature isn’t just an add-on, it’s a complete solution designed to make your communication easier, smarter, and more effective.
Ready to transform your email marketing? Dive into your RelationCity account and start exploring. Your communication game is about to get a serious upgrade!